AI Chatbots for Homebuilders

More Qualified Leads. Shorter Sales Cycles. Happier Homeowners.

When potential home buyers reach out digitally, the AtlasRTX engagement platform easily helps you capture more leads and engage with serious buyers.

Empower your existing marketing and sales teams and experience ultimate efficiency.

Improve the Home Buying Experience

Engage, Convert, Support

From initial online research, through model home visit, purchase, construction and move-in, AtlasRTX specializes in supporting the entire home buyer journey. AtlasRTX conversational AI assistants can help increase leads, shorten your sales cycles and increase home sales while saving your staff hundreds of hours a week.

Increase Qualified Leads

Our digital assistants engage buyers immediately on your website in real-time, moving them more quickly down the funnel while collecting important contact information and buyer sentiment details. AtlasRTX digital assistants are proven to generate 7x more leads compared to live chat.

Shorten Sales Cycles

Our automated, text-based follow-up allows your sales team to build relationships via text chat and increase conversion rates, all from one centralized trackable platform. Visitors can self-qualify, and your sales team can focus their energy on those most likely to convert. Shorten your sales cycle by up to 50% with automated texting.

Improve Communication with Buyers

Communication between builder and buyer is constant up until closing day, but big problems can pop up well after that. From construction delays to timeline updates and move-in day instructions, homeowners often feel ignored. It’s no fault of your human team, but the sheer volume of communication points requires automation. AtlasRTX digital assistants support your team by automating these outbound communications and answering questions automatically and autonomously.

Delight Customers after the Sale

The AtlasRTX engagement platform not only keep customers engaged after move-in, sending new home tips and reminding them of service appointments or warranty expiration, they remediate small issues before they become big problems. Turn your buyers into champions and reinforce brand affinity, 24×7.


Future-proofing your sales and marketing team for any economy

How homebuilders can insulate themselves against economic swings and changing market conditions.

With K. Hovnanian VP of Sales Chris Hartley, retired Woodside Homes CEO Joel Shine, & Maronda Homes Executive VP Matt Wilson

How does the Digital Workforce impact the Home Building industry?

Maximize Every Interaction

Meet the Real-Time Expectations of Today's Homebuyer

Over 60% of interactions between consumers and brands happen outside business hours. The AtlasRTX Conversational AI Engagement Platform allows you to interact with your prospects around the clock without adding additional staff or resources.

By the Numbers

Meaningful Results for Marketing, Sales & Customer Service


More leads generated compared to live chat


More sales generated from digital assistant leads compared to live chat


Shorter sales cycles

“The AtlasRTX solution allows us to communicate effectively with prospects in a timely manner and gather crucial information at several points in the sales cycle. This eliminates a lot of wasted time and speeds up the sales cycle, while ensuring we don’t miss sales due to lack of follow-up.”

Lisa Anzelone
Regional Director of Sales
HHHunt Homes

HHHunt Homes logo
Support for the Whole Journey

On-demand Engagement When and Where it's Needed

From choosing a community to selecting a floor plan and finishes, and finally getting keys on move-in day, homebuilders struggle to meet the 24x7, digital-first communication expectations of today's homebuyer. Whether your team is trying to increase leads or you have too many to handle; improving communication during construction to resolving post-move in customer issues, AtlasRTX digital assistants give you insight into shifting homebuyer challenges and allow you to proactively reach out to prospects and homeowners to support them and ensure they are delighted throughout their journey.


Home Builder Technology: Generate Leads and Meet Evolving Consumer Demand

Image of the Homebuilder technology whitepaper

This extensive whitepaper explores the evolving homebuying market, changing consumer expectations, the 4 key challenges for new home builders, and how homebuilders are implementing AI technology to transform the entire real estate market.

Digital Assistants vs Live Chat

The proof is in the data

Digital assistants deliver more qualified homebuyer leads and more sales in less time compared to live chat. For one leading homebuilder, their AtlasRTX digital assistant is converting leads to sales 45% above average.

AtlasRTX & UTour

Self-service and AI are changing the home buying journey

AtlasRTX and UTour have partnered to create an exceptional home shopping experience through UTour’s self-guided model home tours and automated text-based sales follow-up using AtlasRTX's RTXperience platform.

Start Elevating the Homebuyer Journey Now with AtlasRTX Intelligent Digital Assistants