As we look ahead to 2021 and the success strategies we are planning to implement, we need to look back at the lessons we learned in 2020. Businesses were
Industry disruption has been a topic of intense discussion and scrutiny for over a decade. But the concept of disruption in the business world has been around for centuries. Ford
Higher Education institutions around the world have endured an unprecedented challenge in 2020. At no other time in history has so much uncertainty affected college and university administrators, educators
As business owners continue to work to improve the experience for all its customers, and the focus on inclusivity takes priority, some areas and groups are still overlooked. For those
2020 has been one to forget for the tourism and convention industries. In fact, according to the World Tourism Organization, overall travel could decline 60-80% compared to 2019 numbers when
Lead quality vs lead quantity has been a balancing act for companies for decades. While on paper, more leads might look good to a marketing professional, the quality of lead
Chatbots come in all shapes and sizes and all levels of sophistication. Just as we measure the levels of autonomy when it comes to vehicles and self-driving cars, we can
Technology and automation is playing an ever-more important role in homebuyer engagement thanks to changing buyer habits and preferences. No longer is “Model home open 8-6” the acceptable way
Americans send roughly 26 billion text messages a day. The average person sends 15 messages daily. Texting is the most-used app on smartphones. Every salesperson worth their salt knows
Contact pages? Contact forms? Live chat? Chatbots? When it comes to generating quality leads on your website, chatbots are the clear winner, hands-down. Contact pages will likely always be
