Faced with increasing competition in recruiting, Rockhurst University needed to find a way to engage with prospective students and parents at the moment they were searching for information, no matter the time of day. They also wanted to create a more positive experience for visitors by getting visitors to that information faster.
AtlasRTX implemented EduBot, our specialized undergraduate chatbot, across the Rockhurst website. This chatbot:
“Our Rockhurst chatbot, ‘Kaycee’, has been instrumental in answering our visitors’ questions. Kaycee is a powerful shortcut resulting in a more positive experience for our website as a whole.”
Dave Hunt, Director of Marketing | Rockhurst University
Since implementing their digital assistant, Rockhurst has seen incredible engagement with Kaycee, which has resulted in a meaningful increase in inquiries to the University. Their digital assistant has helped to increase new student inquiries by 37%, and a total undergraduate inquiry growth of over 200%.
In fact 33% of all web visitors to rockhurst.edu initiate a conversation with the chatbot, and 67% of those who reach the admissions page will engage with the bot. This results in over 100 daily conversations between the bot and web visitors. Thanks to their AI-powered chatbot, Rockhurst University has been able to save over 260 employee hours every month.
Our digital assistants are designed with the home builder industry in mind, and we’d love to show you how we can help your organization close more sales and improve your profit margin by diminishing realtor fees.