Smarter, More Efficient Student Engagement for Higher Education

Grow new student inquiries, completed applications and save employee time with an AI-powered Atlas bot.

Your prospective students deserve, and demand, a better digital experience.

AtlasRTX combines artificial intelligence, natural language processing and automation to create a real-time conversational interface on the web and text messaging to help higher education institutions attract and delight prospective students.

Our technology is meant to complement existing outreach channels and initiatives, allowing higher education schools to scale admissions and recruiting efforts without the need for additional staff. While our chatbots are working 24/7 to answer prospective student and parent questions, collect valuable information and assisting them along their journey, your admissions team can focus on helping those prospective students in the final stages of their decision-making process.

AI Chatbots for Higher Education Recruiting and Admissions

Where can you deploy an AtlasRTX chatbot within your campus outreach?

Recruiting – A recruitment chatbot can engage with prospective students 24 hours a day, in their language of choice (our platform can do real-time translation in over 100 languages), while providing details about undergraduate and graduate programs, tuition, student life, recreation, and more. Your chatbot can collect qualified leads for follow-up by your in-house team.

Admissions – An admissions chatbot can help prospective students learn about the application process, fee schedules, costs and important dates to remember. Increase initiated applications and boost enrollment with chatbots in recruitment and admissions programs.

Financial Aid – Help students find information about scholarships, tuition costs and payment options, financial aid opportunities, loans, grants and more with a financial aid chatbot.

Student Services – Delight existing students with outreach about campus events, housing information, recreation and athletics, health services and more.

Whatever use case you can think of, AtlasRTX can build a custom higher education chatbot to better meet the needs of your prospective and enrolled students, supporting them through the student journey.

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Acquire more student inquiries

Today’s universities have a more diverse student body. AtlasRTX chatbots will engage with visitors from the moment they hit your web site, 24 hours a day, with real-time, two-way translation in over 100 languages. Our bots will pre-qualify your prospective students, funneling them into desired actions like scheduling a campus visit or initiating an application.

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Generate more applications

Our chatbots are proven to generate more applications than web forms, and are designed to help students quickly find answers to their questions while guiding them toward your online application portal. When students are more engaged while on your website, they’re more likely to submit an application.

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Delight your student body

AtlasRTX chatbots offer the ability to keep your students informed and connected. Through real-time bot conversations, students can get answers to questions about available student services, campus life, financial aid and more.


Purdue University Krannert School of Management

The Purdue University Krannert School of Management has been looking to increase student enrollment. Purdue needed help:

  • Engaging with Generation Z and “cuspers” in a customer-preferred interface.
  • Opening a new, interactive communications channel with a growing global audience of prospective students, managed by a small core internal team.

AtlasRTX implemented a web-based chatbot directly on the Krannert School’s “Apply Online” pages. This chatbot:

  • Converts more prospective students through 24/7, automated guided conversations.
  • Helps users find information faster.
  • Collects contact information for follow-up by the Purdue University admissions staff.

Since launching their chatbot in 2019, the Krannert School of Management has seen a 21% increase in inquiries and a 17% increase in applications generated directly from their chatbot. The bot has also been a huge timesaver for the University, handling more than half of all conversations completely autonomously, with 60% of these conversations coming outside normal business hours.

The amount of time our chatbot spends talking with prospective students, and the number of questions our chatbot answers, would be equal to hiring three full-time staff members.
Dan Gaines

Associate Director of Marketing
Growth in inquiries for 2020 entry terms compared to 2019 entry terms.


Growth in inquiries directly attributed to the Chatbot.


Growth in initiated applications YoY compared to 2019 cycle.


Total application growth (YTD) driven by the Chatbot.


Download the Case Study

College enrollment in the U.S. has decreased for the eighth consecutive year.* In a highly competitive market, the Purdue University Krannert School of Management partnered with AtlasRTX to implement an automated web-based chatbot to engage with prospective students in real-time.

Since the launch of MarketingRTX in 2019, the school has seen a 21% growth in inquiries for the 2020 term compared to the 2019 term that are directly attributable to the chatbot. In addition, total application growth driven by the chatbot is 17%.

With an automated chatbot operating 24 hours a day in 100+ languages, Purdue University is able to provide a more engaging experience to more prospective students while saving hundreds of hours of employee time.